Mission

9viti (nya-vitti) empowers creative leaders and teams to reconnect with their authentic story and power while elevating innovative thinking. We guide change-makers in transforming how organizations navigate complexity through faster, more effective decision-making.

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The Challenge

Today’s leaders face a critical challenge: bridging the gap between individual purpose and organizational mission. When that connection falters, innovation slows and engagement declines, leaving teams unprepared for our rapidly evolving future.

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The Name & Philosophy

Our name, inspired by the Icelandic áttaviti (eight-pointed compass), places you as the ninth point at the center, your true north. Like ancient star-guided navigators, we help modern leaders chart a course toward clarity, courage, and coherence.

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The Methodology

Through our unique methodology, we fuse the science of heart intelligence with the art of storymapping to help leaders and teams break free from fear, build stronger connections, and step into their fullest expression. We act as a human mirror and accountability partner, closing the gap between where you are now and where you want to be, while crafting a narrative so authentic it can’t be overlooked.

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Explore Our Work

• EVOKE Your Story™  - online masterclass for creatives, artists, and entrepreneurs

• Anna Rósa Parker - founder, creative director, and coach

• Shanga Parker - co-founder, professor, and executive coach​

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About the Founders

9viti was founded by Anna Rósa Parker and Shanga Parker - partners in life and in vision. Together, they bring over two decades of creative, academic, and coaching experience to guide leaders and teams into their fullest potential.

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• Anna Rósa Parker designs the EVOKE methodology and leads programs that help individuals and teams uncover and embody their authentic narratives.​

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• Shanga Parker brings a depth of academic insight and coaching expertise to help leaders navigate complexity with clarity and confidence.​

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At the heart of 9viti is a shared belief: when people align their authentic story with their leadership, innovation flourishes and change becomes possible.​​